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Practices

Vitalos Experience

Experience shapes how customers, employees and partners use digital services. It connects user needs, design and engineering so technology is useful, adopted and deliverable within real constraints.

Vitalos Experience

Problems

  • A new product needs defining before major engineering investment.
  • Usability, accessibility or conversion friction is losing customers or slowing service.
  • Customer self-service is fragmented and disconnected from the operational workflows behind it.
  • The commerce experience, and the systems and processes behind it, need modernising.
  • Digital products are designed and built inconsistently, without a shared component foundation.

Vitalos Experience

Capabilities

  • Digital product strategy
  • Product discovery
  • User research
  • Service design
  • UX and UI design
  • Design systems
  • Customer and commerce experience
  • Accessibility
  • Content and interaction design
  • Employee and internal experiences

Vitalos Experience

Approach

  • Design that can be delivered

    Experience is not a standalone graphic-design department. Its work usually connects to engineering, so we avoid beautiful prototypes that cannot be delivered within your constraints.
  • Accessible by default

    Accessibility is part of design quality, not an after-launch audit. Interfaces are checked against the accessibility target agreed for the engagement before release.
  • Working with the other practices

    Experience leads discovery and design for new products, portals and commerce, then works with Engineering through release. Here, AI means conversational interfaces, intelligent search, personalisation and human-centred design.